PPC campaign calculator

This is the average amount that has been charged to you for a click on your ad. is calculated by dividing the total cost of your clicks by the total number of clicks. The average cost per click is based on your cost per real click (real CPC), which is the actual amount charged to you for each click. Note that your average CPC may differ from your maximum cost per click (max. CPC), which is the highest amount you are willing to pay for a click.....

The CPC is an acronym for the term cost per click, also known as payment per click. It corresponds to the pricing method faced by the advertiser wishing to buy advertising space on the Internet, with a company allowing him to broadcast his advertising campaign (text, image, video...) on the web. The CPC (cost per click) is a payment model that allows advertisers to pay only when an Internet user clicks on the ad being displayed.....

This is the profit you have made from your ads compared to the amount spent on them. To estimate the ROI of your campaign, perform the following calculation: revenue from your ads, less total costs, divided by total costs, or ROI = (revenue - cost price) / cost price. Let's suppose that you have a product whose production cost is 100 €, and that its selling price is 200 €....