Instagram is a relatively new entrant in the world of social media, yet it has established itself firmly in the digital world. If you plan to advertise on this young social media platform, Google ads is your best bet. At the same time, it helps to keep the below pointers in mind before you start advertising.
One of the first arguments that brands should remember about Instagram is an above-average level of commitment. While the engagement rate on Twitter and Facebook fluctuates at 1%, Instagram's exceeds 4%....
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The idea is to offer the possibility to "instagirls" and "instaboys" to easily and directly buy clothes and other favourite items on the famous platform. At the bottom of the screen, a button appears: "Press to see the products". The user is then directed to an "intermediate" product page dynamically generated thanks to the Facebook product flow information associated with the Instagram account....
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As the holidays approach, the famous social platform has unveiled new shopping advertising formats. After the integration of product stickers in the stories and the implementation of a channel dedicated to Shopping in Instagram Explorer, Instagram has just introduced no less than 3 formats...
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43 % of new customers buy a product they saw in a YouTube ad.
The average cost-per-click over all industries in Google Ads over Internet is $ 2.69.
30.89 % : volume of smartphone Google results that show minimum one advertisment on page 1.
There's more to Instagram Stories, no matter how big your business. Learn more about the principles that support the way we run our advertising business. Grow your business by telling the story of your brand in the same way people look at stories and tell their own. Over the past year, we've made ads more transparent and given people more control over the ads they see on Facebook.....
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Create and run campaigns using simple self-service tools, and track performance with easy-to-understand reports. It doesn't matter which target group you want to reach: you can find these people here. 1.6 billion people from all over the world are connected to an SME on Facebook. See what we learn about which ad types perform best on our platforms .....
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