CPC Marchands operates in the market services sector for small, medium and large companies. After a free analysis of your situation and the potential of your company, we will establish a partnership with you based on trust, reliability and efficiency.....
Read More >PPC for small business owners
As a small business owner using PPC for marketing, here are some pitfalls that should stay away from.
- Poor keyword selection - Make sure to pick keywords relevant to your business. If you plan on geo-targeting, make sure to specify the state as well to avoid confusion. Consider using adwords scripts and keyword tools to get started.
- Bland ad copy - Your ad copy should entice users to click on it. So make sure the ad copy is vibrant and at the same time, gives the right information about your business. Automatic adwords ad creator tools are a god starting place to get some help.
- Change or lack of goals - You cannot change the goals of your PPC campaign half way as that will cause more harm than good for you. If your goals have changed, started another PPC campaign structured for the new goals.
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Are you moving or temporarily relocating to another address? Re-route your residential or business mail delivered to a Canadian address anywhere in the world. Make sure you don't miss infrequent mailings such as tax slips, permits or health card renewals. Please note that you can only purchase the mail forwarding service if your original address is located in Canada.....
Read More >VSEs and SMEs: how much does a marketing campaign on AdWords cost? As a VSE or SME owner, you often hear about AdWords. A paid search engine optimization tool, it allows your site to appear at the top of Google results on selected keywords, a place particularly coveted for the visibility it offers. With AdWords, as with most marketing platforms, prices are not fixed.....
Read More >Some Statistics
43 % of new customers purchase a product they saw in a YouTube ad.
The standarnd conversion rate in Google Ads over sectors is 3.75 % for search.
Visitors are 27x more likely to click on a video ad than standard banners.