Expert in digital marketing
Read More >Google adwords for authors
Marketing and selling a book over the Internet is not so easy considering that many authors are doing the same too. So, you need some help here to market, and Google Ads is your best partner.
More than just selling, Google Analytics (part of Google Ads) gives you an insight into the number of people visiting your site and the number of times, this visit turns into a sale for you. With such insights, you can tweak your landing page, modify the content or do just about anything else needed to improve your sales.
You decide your budget, target audience, frequency of ads and other aspects, so you're always in control of your advertising strategy.
To top it, ad business is a primary sources of revenue for Google and they go all out to ensure that you get the best value and service for your money. You can reach out to them at any time for help and support.
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This author has already written his bio, so let's just say that we are proud that Lea has written 204 entries. After 18 years of existence, the advertising agency Google Adwords has changed its name to Google Ads: global identity change as of July 24, 2018!....
Read More >Google Adwords: the complete GuideOptimize your campaigns to earn more! Would you like to learn or improve your skills in Google Adwords and Internet advertising? Don't know how to reach your best customers and targets on the Internet? Do you want to control your budget while reaching your core target? This book will allow you to plan your advertising campaigns, implement, measure and optimize them.....
Read More >Some Statistics
Advertisers spend 51 % of their budget on mobile ads.
30.89 % : volume of smartphone Google searches that return at least one ad on the first page.
The approximate mobile Google ads CTR (click-through rate) drops 45 % from position 1 to 2.