The head of the Magyar Church, Cardinal Péter Erdö, in Budapest in 2013. The top of the Catholic hierarchy has disregarded the Pope's call for compassion, aligning itself with the government's ultra-conservative positions. For the Church of Hungary, "they are not refugees, but an invasion" All the churches in Europe have mobilized to respond to the call of the Supreme Pontiff...
Read More >Google adwords for churches
Google ads is not just for businesses, but it can also help churches to expand their presence and have more members. If you're a pastor or a member of a church and want to expand your church's presence in the area, here are three reasons why Google adwords is the right marketing tool for you.
- Every marketing campaign on Google adwords is geo-targeted to a specific group of people. This means, the possibility to reach out to more unchurched people in your area is high.
- Retargeting is a great way to bring more people into your fold. Typically, in this kind of advertising, ads about your church are displayed to people who visited your page but did not really sign up or attend an event.
- You can use adwords management tools and adwords optimization software to help you make the most of your budget.
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During the creation of the Mybuisness page, when it comes time to fill in the "choose your category" field, we often find ourselves lost and we tend not to spend enough time on this essential criterion. Take the time to go through this list and note the categories that correspond to your company. Its approach is pedagogical, it tries to involve the customer so that he becomes autonomous in his SEO......
Read More >Search engine advertising is not limited to large international companies. However, the advantageous invoicing models and the possibility of cost control in online marketing is a boon for SMEs and freelancers, who can thus reach a wider audience. The leader in the field of Search Engine Advertising (SEA) is Google.....
Read More >Some Statistics
The average CTR for an ad in position 1 is 7.94 %. The average CTR on AdWords paid search is about 2 %.
The top 3 paid advertising spots get 46 % of the clicks on the page.
Google holds 37.2 % of the digital advertising market, and Facebook holds 19.6 %.