As with standard browsers, Google offers to create specific AdWords campaigns for mobile interfaces. It is an advertising program that allows you to make advertisements aimed only at mobile users. Google Adwords mobile advertising campaigns have specific features compared to standard campaigns, features mainly due to the support.....
Read More >Google adwords for mobile
Mobile use is growing exponentially by the day and more markets and demographic groups are getting added to this list every day. This means, companies and individuals who want to reach out to a wide group of customers cannot afford to ignore the mobile devices any more.
Google adwords are available for mobile devices as well. Called mobile ads, this marketing strategy ensure that the ads fit perfectly for the mobile device of user and at the same time, gives visibility to your business when users browse for related items on their mobile devices.
To make the most of this mobile advertising, choose between adwords automatic bidding vs manual bidding. This choice depends totally on your knowledge, nature of your business, time, effort and the level of granular control you want to have over your ad campaigns.
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How to create a mobile advertising campaign using Google Adwords? How to promote your brand and your company when users surf the Internet from their phones? This tutorial aims to explain how you can reach target on mobile phones with Adwords......
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Read More >Some Statistics
About 52 percent of visitors shopping online prefer to click on paid advertisement atop search engine results.
The standard CPC over all sectors in Google AdWords on the search network is $ 2.69.
Marketers spend 51 % of their budget on mobile ads.